Your comments and questions are encouraged. Situation: L’Oreal is a leading cosmetic company operating under a portfolio of brands including L’Oreal Paris and Garnier or Maybelline. The company aspires to deliver flawless customer experience and company spends hundreds of millions Read more…
Situation: The Société de transport de Montréal (STM) is the Public Transit Agency for the city of Montreal. It serves an average of 1.2 million passengers every day and has an annual ridership of 413 million trips through its network of bus routes and subway lines.
Life is challenging – and being an entrepreneur often intensifies those challenges. Doing, thinking, planning, anticipating, living in the past, and projecting into the future all create stress, worry, and fear.
In my last post about pitching your company to investors and not your product, I half-jokingly concluded that my next post was going to be on pitching your product to customers and not your company. A few readers have since Read more…
Executive management often (correctly) feels that they do not understand what is motivating to engineers. They then skim a book like “Drive”, by Daniel H.Pink, and happily conclude that engineers don’t care about money. Now they understand even less. What Read more…
As co-founder and chief software architect for a startup, MyST Technology Partners, I was facing a good kind of problem: client demand for service was outpacing our ability to deliver. We were able to increase our ability to service clients Read more…
Pricing Strategy: Avoiding Common Mistakes Proper pricing is one of the most leveraged attributes in any commercial strategy. Everything else being equal to a higher price will drive a higher contribution than any other factor. Yet, pricing mistakes are all Read more…
80% Growth in Average Selling Price A Salesforce Enterprise SaaS app company was selling a “tactile marketing” app to marketing teams in the enterprise marketplace. This app helped enterprise sales execs close more deals. Their offering was impressive and they Read more…
As an entrepreneur, especially an early stage founder, you’re heavily focused on developing your company’s product or service. It’s understandable that you would conflate your product and your company. After all, you’ve been conditioned to differentiate your product, describe the Read more…
A CEO I invested in asked me about raising money from Sequoia Capital recently, so figured I would share with the group, hopefully, to share some learnings. We were two years into building Kahuna and we were again constrained by capital. We Read more…